Confirmed: cheese scones are our top treat in lockdown Britain

The humble cheese scone has turned out to be the nation’s go-to treat in lockdown Britain, the National Trust has revealed.
Cheese scones National Trust Images, William ShawCheese scones National Trust Images, William Shaw
Cheese scones National Trust Images, William Shaw

As the nation turns to home-baking during lockdown, cheese scones have topped the National Trust recipe list with a 3,009% increase in views.

Visits to National Trust home bake recipes during lockdown have jumped by 891%.

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Cheese scones, apple and rhubarb crumble, fruit scones and sponge cake are right at the top, with cheese scones coming out top.

Matt Drew, the Trust’s head of food and beverage, said: “The nation has turned to baking to cope with the lockdown.

“Recipe downloads on the charity’s website show that since the country was locked down in mid-March, visits to home bake pages have increased by almost 900% compared with the same time last year.

“Cheese scones are top of the list with more than 54,000 people visiting the page in the first four weeks of lockdown – an increase of 3,009% on last year. Coming in at second place is apple and rhubarb crumble with nearly 15,000 visits (an increase of 581%) and the popular National Trust fruit scone is in third place at almost 10,000 visits (an increase of 737%).

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“It appears more ‘complicated’ recipes have languished at the bottom of the pile, with treats like salted caramel mousse seeing a fall in visits.”

Matt added: “The lockdown seems to be rekindling our love of baking as more comforting, nostalgic recipes come out on top, with crumbles and sponges taking the place of what some may see as lighter or more contemporary bakes like lemon drizzle and chocolate orange bread twists.

“Even though the Trust has closed its places to help stop the spread of coronavirus, we’ve been encouraging our supporters to enjoy the huge amounts of inspiring content we have on our websites, including our recipes – and it seems to be paying off.

“I’ve always believed food is at the heart of relationships and family life, and this huge increase in recipe searches reflects that. With children at home and trips out of the house for essentials only, home baking is a brilliant way of not only keeping us fed, but also having fun and creating joyful memories at a challenging time.

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“While we know some ingredients are tricky to get hold of at the moment, like flour and eggs, it’s great to see so many people enjoying their time at home with some traditional baking, and what better thing can there be than the smell of freshly baked cake or scones wafting through your house.”

There has also been some interesting regional variations. While many places across the UK saw similar recipes hitting the top spots, exceptions in regional top five lists included: South East: chocolate nests in Surrey, fruit scones in Kent and Sussex, tea-soaked fruit cake in the Isle of Wight; Simnel cake scones in Brighton; and pork and apple sausage rolls in Bracknell.

Figures revealing what people nationally are looking for on internet search engines show that recipes have increased by almost a third compared to last year, with cheese scones taking the country by storm with a 174% increase in recipe searches.

To sample a taste of the National Trust at home during lockdown visit https://www.nationaltrust.org.uk/recipes.

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The top ten National Trust recipe pages are (including page views and year-on-year comparison):

Cheese scones (page views = 54,591 / YoY +3,009%)

Apple and rhubarb crumble (page views = 14,878 / YoY +581%)

National Trust fruit scones (page views = 9,814 / YoY +737%)

Simple sponge cake (page views = 7,361 / YoY +1,653%)

Flapjacks (page views = 5,493 / YoY +2,029%)

Hot cross bun bread and butter pudding (page views = 4,598 / YoY +876%)

Chocolate brownies (page views = 4,597 / YoY +400%)

How to bake campfire bread (page views = 3,919 / YoY +913%)

Simnel cake scones (page views = 3,564 / YoY +617%)

Chocolate and sultana tiffin (page views = 3,379 / YoY n/a)

In 2018/19 the National Trust sold 2 million scones in its cafes and tearooms.

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The recipes available on the Trust website reflect the dishes made on-site in many of the charity’s kitchens.

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