Sussex Enterprise, the largest business membership organisation in East and West Sussex, has been formally renamed as Sussex Chamber of Commerce in conjunction with the national network, The British Chambers of Commerce.
The company says it has ‘undergone a total brand review, propelling itself into 2015 with a contemporary, bold and re-defined vision’.
Sussex Chamber of Commerce will focus on easy-to-understand, clear and consistent messaging, which will help improve the economic regional environment.
In addition, Sussex Chamber of Commerce will officially launch its new website www.sussexchamberofcommerce.co.uk, aligning the name change and rebrand, to appeal to a high calibre of future-focused businesses.
Ana Christie, chief executive of Sussex Chamber of Commerce, said: “Sussex Chamber of Commerce has been proud to provide local businesses with fantastic contacts, expert skills and advice for over 70 years.
“The rebrand is an excellent opportunity for us to hone our business approach and champion future growth, with an improved image and aligned business objective.
“Although we are updating our name and brand, existing clients can expect the same, fantastic level of service with updated support, development and membership benefits.”
Creative Pod, http://www.creativepod.net/, an award winning Sussex and Surrey based design-led Print, Marketing and Design agency, managed the rebrand in conjunction with Sussex Enterprise.
Matt Turner, managing director of Creative Pod, said: “As the only accredited Chamber of Commerce in Sussex, we were delighted to work with Sussex Enterprise to modernise their brand, creating bold and elegant messaging with a contemporary visual identity.”